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KL's New Logo Looks Like It Was Made on Microsoft Word?

They say beauty is in the eye of the beholder... right?


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KL's New Logo Looks Like It Was Made on Microsoft Word?
Does the new branding really fit Kuala Lumpur? (Image: www.independent.co.uk)

Our beloved city has a spankin' new logo and tagline. Wow! It looks like this:

 

Image: Time Out KL
 

Some wondered whether a real designer was hired for the job. Some pointed out that the logo can easily be done on Microsoft Word Art.

We sort of put it to the test.
 
This is too ugly to be stolen (Image: Rojak Daily)
 

Voila. Not quite the same, but we were nearly there. Don't worry, if we ever get tasked to rebrand a city, we promise we’ll hire good designers for the job. #JanganKecamKami.

The phrase ‘A City of Contrasts & Diversity’ has also gotten us scratching our heads, since the phrase has been condemned for being a cliché used by travel writers. Also, look at all these tweets that use the similar phrase to describe every other city.
 


Online reaction to the new branding hasn’t been very pleasant either.
  What do you think? Yay? Nay?

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